Monday, May 25, 2020
The New World s Was Anything But Fair And Equal Between...
The new world in the 1700ââ¬â¢s was anything but fair and equal between men and women. The utopist idea of the hundred pilgrims signing the First American governing document, Mayflower Compact (Plymouth, MA-1620) was about to be rocked by centuries of racial discriminations. The Stono rebellion will trig various changes in the Colonies, this event will reshaped the 1700sââ¬â¢ racial status, and provide Southern states with a great opportunity to capitalize on its outcome. North America in 1700s was engaged in becoming a nation of White Europeans Protestant Christians. After two centuries of European immigration to the Americas, those who were escaping the British Empireââ¬â¢s religious persecution and the ones who were seeking happiness and fortune saw a great opportunity in the Atlantic slave trade. Despite the goodwill of many, the eighteenth century America racial tensions can still be addressed today. Blacks in the 1700s America were enslaved, stripped of their fundament al human beingsââ¬â¢ rights, tortured, abused, raped and lawfully considered as common properties. The late 1660sââ¬â¢ colonists settled in the Chesapeake colonies of Virginia and Maryland introducing compulsory laws that deprived the Black population, freemen or enslaved men and women, of their fundamental rights and privileges given to any citizen in the colonies. In the mean time, they began to import a large number of slaves from Africa. The first generation of Africans brought to the Colonies tended toShow MoreRelatedDiscrimination : The American Association Of University Women1403 Words à |à 6 Pagesendless battle; whether it s race, gender, religion, beliefs, appearance or anything else that makes one person different from another, itââ¬â¢s happening every day. One significant discrimination problem the world population is combating, takes place in the work field. Women, who are as equally trained and educated, and with the same experience as men are not getting equal pay, ââ¬Å"The American Association of University Women is releasing a new study that shows when men and women attend the same kind ofRead MoreFeminism : A Woman s Equality Of Political, Social, And Economic Equality1338 Words à |à 6 Pagesis a woman s equality of political, social, and economic equality to men. People are scared of accepting everyone as an individual human and not categorizing them as male or female. The question is if m en and women are really judged equally when it comes to jobs, and the answer should be no. Women shouldn t have fewer opportunities nor get paid less than a man because they should both have equal rights. Feminism is a huge problem that should be fixed because everyone deserves equal opportunitiesRead MoreCan Women Thrive Within A Male Dominated Society?1733 Words à |à 7 PagesCan Women Thrive In A Male Dominated Society? Gender equality is not yet a reality. Not only is it not a reality, but it never will be, so long as the misogynistic views of old-time Americans stay prevalent. Hostility toward women in positions of high power remains present in society regardless of what women try to do to advance. Surely, it has been proven that women have accelerated far beyond what was expected of them a hundred years ago. However, women have been characterized as ââ¬Å"overly-emotionalâ⬠Read MoreSexism, Prejudice, And Discrimination On The Basis Of Sex1610 Words à |à 7 Pagestowards women. Sexism affects everyone but not effecting everyone evenly. For women, they suffer from sexism socially, educational, political, religious, social, etc. The idea of sexism is that the men have more power than the women. Women get judged differently than men do. Women get judged in the workplace which limits them to certain jobs. The stereotypes that women are under are unbelievable. Some stereotypes like women are ba d drivers, women are bad at leadership, and that all women are goodRead MoreThe Impact Of Race On The Gender Wage Gap And Women Overall1605 Words à |à 7 Pagesaccount of Americaââ¬â¢s history, have women and menââ¬â¢s wages ever been equal, rather they have always had a significant gap between them. This has seen women as undervalued, causing a lot of discrimination and hardship in the workplace for women. Especially for women of color the wage gap is even larger. The pay gap in America affects women of all ages, races, and education levels but what can they do to close it? ââ¬Å"What is the impact on race on the gender wage gap and women overallâ⬠is a topic everyone shouldRead MoreEssay on Against Racial Profiling 1332 Words à |à 6 Pages Racial profiling is the enforcement of laws against a particular ethnicity, nationality, race or religion(Ullmann Zott). When the public was asked about racial profiling around the 1940ââ¬â¢s where racism was common, probably they would be thinking about the discrimination of those who followed Judaism, or after Pearl Harbor when Japanese Americans had to leave their homes to go to the internment camps, but racial profiling sadly is still very much alive and not very effective. It has caused politicalRead MoreFlight Attendants : A Every Day For Five Days Every Week1295 Words à |à 6 Pagesdefinition of a fun job. Traveling the world and seeing a new place every week is. Most people dream of doing that but they do not have the time or the money for it. How about a job that pays people to travel? Yes, flight attendants. Flight attendants career is a growing one because it not only has a flexible schedule, but also pays handsomely for the person to travel and discover the world. This career has come a long way. Flight attendants are mostly women and they have not been treated fairly overRead MoreThe System Of Social Class Essay1401 Words à |à 6 Pages The inequality that has been created by the social system has caused certain groups of people to live marginalized. In both countries, women have experience oppression by the public on whether they should have the same rights as men. It wasn t that long ago that some Acts of Equality were passed for women to have the same opportunities as men. Therefore, women feel like they re struggling against misogyny caused by the unfair treatment they are receiving by other members of the nation. NaturalRead MoreAre Men Deserve More Funding?1190 Words à |à 5 Pages men deserve more funding when it comes to athletics? Yes, why? Because they are men! Oddly enough, some people deem this to be true. Over the years, the discussion of funding for sports according to sexuality has been confronted. Should men receive more because they are dominate in sports? Should funding be equal? These are both logical questions to be asked. In the past years, equality and fairness was a major issue; therefore, President Nixon signed into law ââ¬Å"Title IX Actâ⬠in 1972. NowRead MoreThe Feminist Side Of Hamlet By William Shakespeare1415 Words à |à 6 Pagesslowly goes insane. Ophelia has the idea that she doesnââ¬â¢t like to be undermined and tries to create this new image of herself. When this play is read from a feminist perspective, the way it is interpreted the work is in the mindset of advocating for women s rights. The feminist side of things shows how women are represented, but we would rather have a fair representation. Opheliasââ¬â¢ death was caused by the raging madness of Hamlet. Opheliasââ¬â¢ brother Laertes told her to make haste and to avoid Hamlet
Thursday, May 14, 2020
A Portrait Of The Artist As A Young Man - 1664 Words
In A Portrait of the Artist as a Young Man, Stephen Dedalus grows out of a repressive society fueled by religious beliefs to realize his true desire to be an artist. In Ireland at the time, there is no influence as strong as religion but somehow Stephen is able to look over the wall and find determination to be an artist. He faces numerous struggles along his path and since the novel ends with Stephen just deciding to take his action, it is unclear if he even ever escapes the religious influences. James Joyce uses strong comparisons and direct allusions to the myth Daedalus and Icarus to recount Stephen Dedalusââ¬â¢s experiences in his many complex life journeys towards what may have lead him to become the artist he dreamed to be. In Dublin in the early 1900s, religion was a large influence over all of the citizens. Stephen was a victim to forced beliefs from the moment he was born. As soon as Stephen was of age, he was sent out to boarding school just like all the good other chil dren of Ireland. Here, he was told to study religion so that one day he would be able to properly serve God. However, with the mind of an artist, he found beauty in other places besides the Church. He would read his books and think of the plain sentences as beautiful and inspirational poetry. Stephen, even at this early age, was able to look beyond the strict religious covering around Ireland and think for himself. At this time in Ireland, the ââ¬Å"individuality of the inhabitants... had been subsumed in aShow MoreRelatedA Portrait Of The Artist As A Young Man1038 Words à |à 5 Pageshis novel, A Portrait of the Artist as a Young Man, Joyce and his character, Stephen Dedalus, share a wide variety of similarities, all the way from childhood aspects, to challenges of adulthood. Because of these similarities, A Portrait of the Artist as a Young Man, is considered an autobiography. James Joyce created the character, Stephen Dedalus, as a mirrored image of himself in both A Portrait of the Artist as a Young Man and Ulysses. However, A Portrait of the Artist as a Young Man describes Joyceââ¬â¢sRead MoreA Portrait Of The Artist As A Young Man1594 Words à |à 7 Pagesthis essay is to discuss how James Joyceââ¬â¢s seminal novel A Portrait of the Artist as a young man, is experimental with regards to plot, point of view, language, symbolism, style and character development, and will begin with a brief introduction. Many artists, be they of the pen, brush or instrument, seek through innovation an artistic immortality that has the potential to act as a blueprint from which imitation is spawned. Joyceââ¬â¢s Portrait is at its core innovative pioneering prose, and it can beRead MoreA Portrait Of The Artist As A Young Man1716 Words à |à 7 PagesIn the class reading of A Portrait of the Artist as a Young Man, we analyzed the life of Stephen Dedalus in relation to his family and to women, and the varying roles they play. From his point-of-view, we watched th e shifting dynamic in his family and his struggles with relationships with the rest of the people around him. Analyzing Stephenââ¬â¢s coming of age from such a perspective, that of a virtual stranger, shaped the conclusions that were drawn as well as the life events that were deemed significantRead MorePortrait Of The Artist As A Young Man1620 Words à |à 7 PagesPortrait of the Artist as a Young Man is an excellent novel, written by James Joyce, about the life of Stephen Dedalus and how he overcame the barriers of his family and his religion to pursue his life as a writer. Drawing on details based on his own early life, Joyce provides us ââ¬Å"with insight into how his own imagination workedâ⬠(Gose, 267). Extensive use of stream of consciousness, which represent the characterââ¬â¢s inner thoughts and perceptions, and like human thoughts jumping from one thought toRead MoreA Portrait Of The Artist As A Young Man1742 Words à |à 7 Pagescontemplated his ever-present melancholy, his plunge into sinful abandon and his guilty conversion into an unbearably obsessive religious fervor as well as his later struggle to define his passion and purpose. In the class reading of A Portrait of the Artist as a Young Man, we analyzed the life of Stephen Dedalus in relation to his family and to women, and the varying roles they play. From his point-of-view, we watched the shifting dynamic in his family and his struggles with relationships with the restRead MorePortrait of the Artist as a Young Man882 Words à |à 4 PagesA Portrait of the Artist as a Young Man tells the story of Stephen Dedalus, a boy growing up in Ireland at the end of the nineteenth century, as he gradually decides to cast off all his social, familial, and religious constraints to live a life devoted to the art of writing. Right at the beginning of the novel is the epigraphy Et ignotas animum dimittit in artes. This loosely translates into ââ¬Å"he sent his soul into unknown arts.â⬠This epigraphy is the bases of the novel; how Stephen explores is bodyRead More A Portrait of the Artist as a Young Man Essay1512 Words à |à 7 PagesA Portrait of the Artist as a Y oung Man Stephen Dedalus - Rebel Without a Cause? His soul had arisen from the grave of boyhood, spurning her grave-clothes. Yes! Yes! Yes! He would create proudly out of the freedom and power of his soul, as the great artificer whose name he bore, a living thing, new and soaring and beautiful, impalpable, imperishable Throughout A Portrait of an Artist as a Young Man Stephen Dedalus is persistently portrayed as the outsider, apart from the society he andRead More Essay on the Artist as Hero in A Portrait of the Artist As a Young Man1285 Words à |à 6 PagesThe Artist as Hero in A Portrait of the Artist As a Young Manà à à à à A Portrait of the Artist As a Young Man by James Joyce is a partly autobiographical account of the authors life growing up.à The novel chronicles the process through which the main character, Stephen, struggles against authority and religious doctrine to develop his own philosophies on life.à Stephen is not necessarily rebelling against God and his father as much as he is finding his own person, creating his own life.à HeRead More Essay on the Soul of the Artist in A Portrait of the Artist as a Young Man2954 Words à |à 12 PagesSoul of the Artist in A Portrait of the Artist as a Young Man à à à à à à à à à à As James Joyces A Portrait of the Artist as a Young Man unfolds, protagonist Stephen Dedalus personal vision grows closer and closer to that of an artist. Stephen attempts throughout the story to understand the inspiration he receives while being tormented by influences that seem to distract him. Stephens thoughtful approach to his experiences, brings him through his tormented youth to a refined understanding ofRead More The Esthetic Theory and A Portrait of the Artist as a Young Man1415 Words à |à 6 PagesThe Esthetic Theory and A Portrait of the Artist as a Young Manà à à In A Portrait of the Artist as a Young Man, Stephen Dedalus defines beauty and the artists comprehension of his/her own art. Stephen uses his esthetic theory with theories borrowed from St. Thomas Aquinas and Plato. The discourse can be broken down into three main sections: 1) A definitions of beauty and art. 2) The apprehension and qualifications of beauty. 3) The artists view of his/her own work. I will explain how the
Wednesday, May 6, 2020
Essay On Preventing Obesity - 1484 Words
How To Prevent Obesity In Young Children It seems like a larger number of children are being diagnosed with obesity everyday, yet most of todayââ¬â¢s community is trying nothing to change the unsettling fate of these children. The laziness in adults is an inexcusable reason to potentially ruin or risk ones life. Over the past 30 years the percentage of obese children have dramatically increased by more than double it was in the 80s. Thousands of nonprofit organizations, communities, and school have taken part and begin to try and dig down to the root of the problem and slowly reverse that damage that has been done. Obesity, defined: Is a person who is grossly overweight. The difference between being overweight and obese, is when a person whoâ⬠¦show more contentâ⬠¦Because healthy food is unattainable in their situations, being they pay big bucks for little product, they substitute little bits of healthy foods for large quantities of unhealthy food because it is easier to obtain. ââ¬Å" ââ¬ËIf you get rid of 7 percent of calories consumed through soda, would that be enough to affect weight?ââ¬â¢ â⬠(53) asks Jason Fletcher, Ph.D., a professor of public affairs and applied economics at the University of Wisconsin-Madison, who has studied the issue. ââ¬Å" ââ¬ËThe answer is yes, if you take all those calories and just remove them from your diet.ââ¬â¢ â⬠(53) But if these high sugar drinks are substituted with other drinks that contain a high sugar count as well, it wont benefit a persons diet or appearance. Higher prices for healthier foods are culpable for lower nutritional health in poorer families. Fast food companies could lower the amount of processed food, and the amount of sugar in their food, and replace them with healthier, non-processed food that could provide better nutrition for poorer families without having to necessarily lower the price. A lack of hydration has more to do with overeating than people may believe. When dehydrated it may be difficult for organs such as the liver to function. The liver uses water to release stored glucose as a form of energy,Show MoreRelatedPreventing Childhood Obesity in Australia Essay1031 Words à |à 5 PagesChildhood obesity is becoming more prevalent in the western world as statistics show that in Australia, one quarter of children are either overweight or obese. (Australian Bureau of statistics) Teachers have a role and opportunity to be an influence on students. They can train and develop good eating habits as well as encourage physical activity. The age 2-6 will be the focus of preventing obesity. This is a fantastic age group to work with as they are at the age to start good habits in allRead MoreEssay on Preventing Childhood Obesity in Australia1427 Words à |à 6 PagesIntroduction ââ¬Å"During the past two decades, the prevalence of obesity in children has risen greatly worldwide. Obesity in childhood causes a wide range of serious complications, and increases the risk of premature illness and death later in life, raising public-health concerns.â⬠(Ebbeling, Pawlak Ludwig, 2002 p.471) Currently in the Australian community and schools there is an obesity epidemic in young people with many children doing less and less physical activity then advised. ââ¬Å"In 2007-08 theRead MoreEssay on Preventing Obesity in School Aged Children in Australia1350 Words à |à 6 Pageschildren and helping lower the obesity rates that are becoming increasingly prevalent among young people. Statistics show that in Australia, one- quarter of children is either overweight or obese as stated in (Australian Government: Australian Insisture of Health Welfare, 2004). The focus of preventing obesity will be the two to six year old age group. Children who are obese face a number of factors that affect both their physical and emotional wellbeing. Obesity can cause health problems suchRead MoreThe Effects Of Obesity On The Health Organization905 Words à |à 4 PagesBeing out of the healthy weight range is called obesity or overweight, which according to The World Health Organization, WHO, (2010 ) is measured by body mass index (BMI), which is the weight of the body over the height squared. People who have a BMI over 25 kg/m^(-2) are considered overweight, while people who have a BMI over 30 kg/m^(-2) are considered obese. Obesity can be the main cause of many cardiovascular diseases. This severe issue can be caused by many factors, and even though thereRead MoreCritical Arguement Analysis Essay812 Words à |à 4 PagesArgument Analysis Destanie Garcia ENG/215CA October 10, 2011 Patricia Moody Critical Argument Analysis Childhood obesity is an ongoing epidemic in todayââ¬â¢s society. This essay will focus on three different professional articles, which are related to childhood obesity. The three articles in this essay are ââ¬Å"Fighting Childhood Obesity,â⬠ââ¬Å"Recognizing and Preventing Childhood Obesity,â⬠and ââ¬Å"Understanding and Acting on the Growing Childhood and Adolescent Weight Crisis: A Role for Social Work.â⬠It willRead MoreHealth Promotion For Combating Obesity973 Words à |à 4 PagesChildhood obesity prevalence rates have been steadily increasing in the United States and in 2010; it was identified in more than 42 million pre-schoolers (WHO, 2013). Obesity has various medical risks that are related to obesity in children including type 2 diabetes, cardiovascular diseases, sleep apnoea, asthma, dyslipidaemia, metabolic syndrome, orthopaedic complications, and a reduced life expectancy. Health promotion to combat childhood obesity is therefore needed to prevent childhood obesity andRead MoreObesity And Methods Of Prevention1631 Words à |à 7 PagesDecember 2014 Obesity and Methods of Prevention In the United States alone, there are more than 78.6 million obese adults. Obesity is a disease that is growing rapidly and has the ability to rip families apart due to the massive destruction it causes to oneââ¬â¢s health. Obesity is a very deadly disease and it needs to be stopped. But are there ways to prevent it and save many lives? In this essay, I will explain obesity from a biological perspective and state the different methods of preventing it. ObesityRead MoreAdult Obesity As A Public Health Issue984 Words à |à 4 PagesThis essay aims to discover and analyse adult obesity as a challenging public health issue in England as it has a detrimental effect on the society. The rationale for choosing adult obesity as a public health issue is to comprehend and develop the knowledge of obesity and its impact on individualââ¬â¢s health and wellbeing to better meet the needs of an obese adult in clinical practice. Obesity will be defined, its trends and the biopsychosocial factors that contribute to an individualââ¬â¢s health and wellbeingRead MoreHigh Consumption Of Junk Food Essay1206 Words à |à 5 PagesIntroduction: Obesity affects more than 640 million people globally. In addition, the worldââ¬â¢s population becomes over 3 pounds heavier each decade (Encarnaà §Ã £o et al., 2016). According to a global study conducted by several public health professors in London, England, by 2025, 18% of men and 21% of women will become obese (Encarnaà §Ã £o et al., 2016). All over the world, individuals are consuming large amounts of foods high in salt, fat and sugar due to low costs and easy accessibility. High consumptionRead MoreSchools Should Implement Programs Tailored to Prevent Childhood Obesity796 Words à |à 4 Pages This essay exposes the adverse consequences of childhood obesity on the overall prosperity of the country, elucidating the urgent requirement of prevention programs in schools. Childhood obesity is one of the most alarming public health challenges of the 21st century(World health organisation.(2012). Obesity according to Bruce-Keller et al.(2009) is ââ¬Ëa physiological condition in which excess body fat has accumulated to an extent that it can negatively affect healthââ¬â¢. Over 90% of children in Australia
Tuesday, May 5, 2020
Review on Accounting Software Packages
Question: Discuss about the Review on Accounting Software Packages. Answer: In the views of (Daniel Bricklin, 1985), accounting software/packages are more of computerized accounting system. These are basically the computer programs that are designed to assist the enterprise and businesses as for they have their data recorded with such software of the financial transactions occurred in an enterprise There can be different accounting software for different purposes depending upon the functionality of the business. For example: in the bigger firms wherein of different departments information is to be recorded then such accounting software are used which shall assimilate the data from different departments and customize its solutions. Feasibly, accounting software nowadays has proved to be an irreplaceable means. Software permits the consolidated form of detailed list of financial events to be tracked in the easiest possible manner. Advantages of using accounting softwares over the tasks performed by hand, has reduced the costs of accounting and increased the ac curacy for captivating financial decisions in better way with less time consumption. Moreover, this is a way of making through well-timed reporting. As for the reason, before the usage of the accounting software hand written long journal transactions were prepared which involved labor to combine the manual transactions. For example: the Ghanaian banking industry in Australia has adopted various strategies so as to achieve long term profitability as well as organizational growth, one of those is using the accounting software/packages. History of accounting software / packages Earlier accounting was practiced with the method of ledger. A book consisted of different account as for example: cash receivables, payables, debtors, creditors, stock holder equity. The events related to the day-to-day transactions were recorded manually into the books of journal. A computer software application named Intuit was launched in 1983, so as to quicken the procedure of personal finance. Similarly, for the purpose of tax deviousness of federal and income taxes Turbo tax is now used (Novinson). This growth and development in computerized accounting, for concern of the accountant it was made a lot easier for them to perform computerized accounting instead of manual journal entries. Also, the accounting software applications served a professional way for the accountants to accomplish their task in well-organized manner and expeditiously as well with fewer complications. In the contemporary years tremendous growth in the technological advancement can be witnessed and also, innovations like personal computer to help the human resources to route the businesses. Intuit, consequently played a significant part in revolutionizing accounting for computer-generated age. Accounting software/packages applications commonly used in Australia are: Intuit Quick books, MYOB, Reckon, SaaSu, and Xero. The maximum popular accounting software program operated by the business enterprises is Intuits quick books. The enterprise owners all through Australia use quick books to keep an eye on their commercial business costs, prices and proceeds. MYOB is also accounting software which enables to its users the most streamlined functioning. With the MYOB interface, the transactions related to factor of sales are comprised into the business enterprise operations. Reckon, accounting software for Australian organizations is considered to be the excellent one for the purpose of book keeping and accounting as well. Moreover, for the small and medium sized organizations it is considered to be the cheapest cloud accounting software which enables the accountants to perform their task in the most efficient manner. This also raised area for the payments to be received through th e debit/credit cards from ones mobile phones that is Reckon Pay. These accounting software/packages for the business enterprises in Australia has proved to be way helpful for the accountants and book keepers to prepare and maintain their books of accounts in the compact manner. Development and adoption of the accounting software /packages used in Australia: As in the interpretations of Greuning (2006), the developments in the information technology have in due course for the management as well as the external users of the organization have led to the introduction of the computerized accounting systems for preparing the resourceful corporate reports for better analytical decision making. Furthermore, it is determined that the usage of the computerized accounting software/packages are considered to be the instrument of development, being its biggest advantage for corporate reporting (Frenzel, 2006). The adoption of computer software / packages has enabled the business enterprise to maintain the business financial transactions. The inflows and the outflows of a business are managed in simpler form for larger businesses. Additionally, the adoption of this software by various business enterprises in Australia has led to help the companies in accounting of different departments more efficiently which reduces the cost as well as the mistakes committed while book keeping and accounting of such bigger business enterprises. Adoption of these accounting software /packages has led to the following advantages: Accuracy: accounting software has helped not only in increasing the accuracy of the financial records but also the reduction in the human errors while calculations are made. As an incorrect calculation mistakes which were made manually led to the process have a great effect on the end balance. On the other hand, such software/ packages are virtually unable of committing such errors. Considering the fact that data entry done on the computer systems is entered correctly. Speed: with the usage of the accounting software it allows greater speed than the ones which are done manually. Moreover, by the automated software has increased the efficiency in the business enterprises. For example: if in the business enterprise the sales tax is to be recorded on all the dealings. Then, such software could arrange to do this for each of its transactions inevitably rather than having a specific staff member to perform this. These tasks eventually reduce the costs mechanisms also. All the speed along with efficiency with the reduction in the costs goes hand-in -hand. This will result in more saving for the organization. Current market size: At the present time in Australia there are three big competitors in the market: Intuit Quick Books Online, MYOB and Xero. Such software/packages in Australia are of utmost important in a business as by this book keepers can make their management decisions more easily on their mobile phones or through the desktop. The leader MYOB-has raised its market share between $AU831.7 - $AU833.8 million. Whereas, Xero being evolved from New Zealand to spend about $250 million on such developing software/packages in Australia. (Source: business insider Australia, 2015). Moreover, in the Australian markets the US market leader Intuit has rolled over. As in the views of MD Nicolette Maury, she says Intuit as amazing. She has also mentioned that despite the accounting software being of such importance to the business enterprises but there can still be developments made for more growth and betterment. In comparison to MYOB, Intuit gains the leadership in markets of over $ 27 billion (Source: business Insider Australia, 2015). Who are the current market leaders in Australia? Quick books are the market leaders of accounting software in Australia with over 80% as mentioned by Brad Paterson, Vice president of Intuit Quick Books. Also the shift has been seen by the Australian clients who were earlier using Microsoft excel. Intuit Quick Books has now targeted the Australian accounting practices as well as its customers for Reckon Accounts by Quick Books(Forbes,2015). Competitive advantages of Intuits Quick books: Recognized markets: basically, intuit have no direct competitors into cloud marketing online. With respect of the long run it has already acquired a large number of customers which helps it make a recognized market. Intuit being single supplier: Intuit Quick book is the software which has its products as payroll, marketing, tax, point of sale, lending and accounting. So there is an advantage in owning these many parts of the products solely. Moreover, intuit does not use complex tools as it reduces the risk by using the easier one. Most of the products are already moved while some are in process of moving them into a cloud which has its first phase as moving them into cloud format. Second is the integration of these products into Quick Books Online. App online provider: Intuit also has a big market share in the US. It is also the most successful product of Intuit Quick Books. The current gaps and challenges faced by the users: According to maduqne (September 13, 2013), those who are using the computer application software face challenges. Some of those challenges encountered by the business enterprises are: Lack of security: the users are usually worried about the data and its security by third parties. Even though the security Norton software is believed to solve this issue, but when this happens there is nothing one can do about this issue (Brian Kerbs,2015). Lack of accuracy when software is outdated: Some of the accounting software is outdated and hence the outcomes tend to be usually inaccurate. By this system becomes inefficient and error occurs. Corrupted data is a serious concern in the accounting software which will derive false conclusions. Challenges of customization: some of the software has complex system and is difficult to understand by the users of such computerized accounting. Moreover, the customization cannot be done on some of the designed software according to preferences of the users. This way it comes out to be a challenge for them. Lack of structures according to the cost: some of the accounting software is more expensive with respect to its price. In order to be the have new features users always want to have the upgraded version or will have to switch to software for further usage. Inefficient speed of accessing software/packages: With the lack of speed of the network servers which are used for running the accounting software the delay can happen. Reasons can be the distance to location of processors and poor connections. Subsequently this leads to challenges which are faced by the users in using accounting software/packages. Despite of being so helpful, these are the current gaps and challenges of accounting software faced by its users. References: Kepes, B., (2014), Xero and Intuit provide enough fireworks 4 July show, Available at URL: https://www.forbes.com/sites/benkepes/2014/12/01/david-versus-goliath-xero-and-intuit-provide-enough-fireworks-for-a-4th-of-july-show/#4d0c674b43ff [retrieved on: 6 January, 2017]. Heber, A., (2015), The cloud accounting supremacy in Australia, Available at URL: https://www.businessinsider.com.au/charts-the-battle-for-supremacy-in-australias-cloud-accounting-market-2015-4 [retrieved on: 6 January, 2017]. Kerbs, B., (2015), Turbo Taxs anti fraud efforts under scrutiny, Available at URL: https://krebsonsecurity.com/2015/02/turbotaxs-anti-fraud-efforts-under-scrutiny/ [retrieved on: 7 January, 2017]. Hutt, M., (2007), business marketing management: B2B , Ceneage learning, USA. Owen, G., (2015), Quick books accountants for 2015accounting, Ceneage learning, USA.
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